First and foremost, it’s lip-smacking good. Just ask your pet. A raw food diet delivers benefits such as maintained energy, vitality, improved digestion, and overall pet health. Whether your pet is a finicky eater, struggles with allergies and health issues, or you want a long-term preventative plan to avoid costly vet visits, a raw diet can dramatically improve your pet’s health.

A raw food diet also maximizes health and performance and reduces illness and shedding for pets. Smack delivers on all the benefits of feeding raw, all while maintaining utmost storage efficiency for pet owners and with the ease of kibble feeding.



We use only the highest quality ingredients

    Our wild BC pink salmon is free of chemical preservatives and is therefore ethoxyquin-free

    Our organic chicken is raised without antibiotics, drugs, or added hormones.

    We use only sustainable, wild cold deep-water fish: pacific rockfish & wild pacific herring

    We use nothing but GMO-free whole foods with high-nutrient bioavailabilities

    We know our farmers and suppliers personally and only use wholesome, organic vegetables and fruits


We steer clear of the bad stuff

    All of our recipes are grain-free, gluten-free, non-GMO

    We never use potato, corn, wheat or soy

    We never use synthetic vitamins and minerals

    We never use any fillers or preservatives


Every recipe is carefully composed

    Our recipes are well-suited for rotation, so you can try them all!

    We break down each recipe per ingredient so there’s absolutely no guesswork as to what your pet is eating

    We formulate Smack according to traditional natural raw food diets with the gained knowledge of the powerful benefits of organic functional foods, the way nature intended!